Stop Spamming and Start Selling -
Combine Channels for Maximum Marketing Effectiveness

As technology continues to evolve, marketers increasingly have more ways to target key prospects and send messages. A recent 1to1 article discusses how these new approaches can help marketers meet customer expectations ... more

The Power of the Contact Center as a Rating Determinant -
Focusing on Online Reviews Alone is Not Enough

The Internet has revolutionized the way customers interact with brands — and more importantly, how they make buying decisions. A study by Cone Research revealed that 89 percent of customers ... more

What Customers Really Want -
Simple Solutions for Improving Customer Service and Boosting Customer Loyalty

For years, brands have focused their customer service efforts on going above and beyond perceived customer expectations. A study completed by the Harvard Business Review (HBR) brings up an interesting and different paradigm ... more

First Lady Recognizes DialAmerica for Commitment to Hiring Military Families

On the one year anniversary celebration of her Joining Forces initiative, First Lady Michelle Obama recognized DialAmerica and 10 other companies for their commitment to deliver 15,000 jobs to military spouses and veterans ... more