CEO, DialAmerica, Opens for FTC Commissioner at Summit

At the 2007 ATA Washington Summit on Tuesday, April 24, Art Conway, President and CEO of DialAmerica Marketing, Inc., one of the nation’s largest teleservices companies, offered commentary on the industry in introducing J. Thomas Rosch, FTC commissioner and keynote speaker.

Mr. Conway shared his insights on how teleservices companies must adapt to a transformed marketing environment in which 39 million households are now on the Do Not Call list and millions of others use caller ID to screen inbound calls. Deeply committed to complying with all government regulations, Mr. Conway was the only industry leader selected to participate in the FTC’s three-day panel on the proposed TSR regulations in June 2002. Throughout its 50 years in business, DialAmerica has maintained an impeccable compliance record as well as the highest standards of staff development and data security – all supported by a proprietary predictive dialing platform that ensures its clients the lowest cost-per-sale/transaction.
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DialAmerica Marketing, Inc., one the nation’s largest teleservices companies, is recognized for its expertise in providing comprehensive, cost-effective inbound and outbound solutions for consumer and business-to-business marketers. Serving the marketing and fundraising communities for 50 years, DialAmerica has a diverse portfolio of clients in multiple industry sectors, including financial services, communications, healthcare, pharmaceutical, technology, travel and leisure, consumer products, energy and others.

The company has extensive experience in the publishing arena and in supporting clubs, continuity programs and cause-related marketing. DialAmerica’s vast expertise in designing customer acquisition and care programs and in hiring/training superior teleservices representatives – coupled with its proprietary technology platform – enables the company to provide its clients with the highest standards of account service, information security and regulatory compliance, while delivering the lowest cost-per-transaction.